As we celebrate Hispanic Heritage Month, it’s important to recognize the cultural icons and symbols that have shaped our identity and made a lasting impact on the world stage. One of these symbols is rosa mexicano—or ‘Mexican Pink’—a vibrant shade that has become a representative color of the Mexican nation. This hue is more than just a color; it’s a celebration of our heritage, creativity, and the incredible talent that has emerged from Mexico. For me, this color is especially close to my heart, and it has influenced not only my personal style but also my work with Madame Gabriela.
If you know me, you know how much I love pink! My signature lipstick shade, New York at 1PM, is a bold and lively pink, much like the city it represents. But while New York’s energy inspired this particular shade, my love for pink has roots much closer to home in Mexico, where rosa mexicano holds a special place in our cultural history.
The Birth of Mexican Pink
The story of rosa mexicano begins with Ramón Valdiosera, a visionary designer whose talents were recognized on the world stage. Born in 1900 in the Mexican state of Chihuahua, Valdiosera started his fashion career in the 1920s, eventually establishing his own fashion house in Mexico City in the early 1930s. His innovative designs and masterful use of color quickly earned him a reputation as one of Mexico’s most influential designers.
One of Valdiosera’s most significant contributions was the creation of “rosa mexicano”, inspired by the bright pink flowers of the bougainvillea plant, commonly found throughout Mexico. This vibrant shade made its debut in his 1937 collection, where it adorned a stunning satin evening gown. The dress was an instant success, and rosa mexicano quickly became synonymous with Mexican fashion and culture, showcasing Valdiosera’s genius to the world.
Mexican Pink: A Symbol of National Pride
Rosa mexicano is more than just a beautiful color—it’s a symbol of national pride and cultural identity. This vibrant, bold shade embodies the warmth, energy, and vibrancy of Mexican culture. Often described as a “happy” color, it has been used in everything from traditional embroidered dresses to modern streetwear, as well as in home decor, art, and even food presentation.
Valdiosera’s impact extended beyond the fashion world; his love for Mexican culture was evident in his photography and painting, where he captured the beauty of Mexican landscapes and traditional attire. His ability to infuse his designs with the spirit of Mexico helped elevate rosa mexicano to a global stage, where it remains a beloved symbol of our rich cultural heritage.
Gabriela’s Love for Mexican Pink
I have always been deeply inspired by rosa mexicano—it’s a color that reflects the vibrancy and passion of my heritage. Valdiosera’s creations have influenced my work with Madame Gabriela, where I strive to create products that not only enhance natural beauty but also celebrate the rich traditions and colors of our culture. My signature pink, New York at 1PM, while inspired by the energy of New York City, carries the essence of rosa mexicano in its boldness and vibrancy.
As I develop new shades and products, I often find myself returning to the influence of rosa mexicano—a color that has become a symbol of who we are as a people. It’s a reminder of the incredible creativity that flows from our culture and the importance of honoring the icons who have paved the way for us.
Honoring Hispanic Heritage
This Hispanic Heritage Month, let’s celebrate the colors, like rosa mexicano, that have shaped our identity and continue to inspire us. Whether you’re embracing this bold shade in your fashion, home, or beauty routine, let it serve as a reminder of the rich history and vibrant traditions that make our heritage so special.
xoxoxo, Gabriela